Cabinet of Curiosities

CLIENT: Harper Design
MONTH/YEAR: June, 2013
DELIVERABLE: Video trailer to work with digital and traditional publicity and marketing campaigns and author tour.
ROLE: Copywriting, Videography, Floor Direction, Editing, Licensor and Client Approvals
CONSIDERATIONS: Video combined art from Guillermo Del Toro’s private journals and footage shot while interviewing Mr. Del Toro at his home. All assets had to be approved by Harper Design and Guillermo Del Toro personally.
RESULTS: Book sold well in book trade. Trailer was initially released through IGN garnering significant traffic.